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English

The origins of consumer capitalism are found in the development of American department stores from the mid 19th Century, notably the advertising and marketing innovations at Wanamaker's in Philadelphia.

Indonesian

Asal muasal kapitalisme konsumen terjadi saat berkembangnya toserba-toserba Amerika pada 1850an, terutama inovasi periklanan dan pemasaran di Wanamaker's, Philadelphia.