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English

Also known as incremental modeling, true-lift modeling or net modeling, uplift models have been developed to help optimize marketing decisions, define personalized medicine protocols or, more generally, to identify characteristics of individuals who are likely to respond to some action.

Chinese

提升模型又称为增量建模、真提升建模或网络建模,用于帮助优化市场营销决策、确定个性化医学协议,或者在更广泛的方面来说,可用于识别可能对某项活动作出回应的个人特征。